by Jessica Gilroy | Jul 20, 2020 | Augmented Reality, Uncategorized
What is Web AR? Web AR is Augmented Reality that is often triggered by a QR code directly from the user's camera. There is no need to download an app, which can make Web AR more accessible and easier to experience. Web AR has developed quickly and in 2021 is fast,...
by Jamie Gilroy | Jul 13, 2020 | Uncategorized
Quest-AR is an augmented reality framework developed by Catalyst to allow clients to create custom AR Treasure Hunts, Themed AR Trails, AR Games and much more. Quest-AR includes all the features and functions required to create a unique, customised AR experiences. ...
by Jamie Gilroy | Apr 17, 2020 | Uncategorized
Augmented Reality on Social Media Trends and Insights as Users Top One Billion Josh Mitchell, VR/AR Producer at Catalyst Augmented Reality has rather predictably exploded on Social Media with Facebook reporting over one billion people had experienced AR on their...
by Jessica Gilroy | Nov 22, 2018 | Uncategorized
This week at Catalyst we explore how Lowes is taking their in-store DIY workshops to the next level, how the Dallas Mavericks launched the new NBA season in giant style and an astronomical AR night sky. Using VR for DIY Clinics at Lowes Hardware We often learn best...
by Jessica Gilroy | Nov 22, 2018 | Uncategorized
This week at CATALYST we checkout AR characters interacting with wine bottles, cocktails that come to life through AR, plus a hilariously terrifying snapchat AR filter for horror film The Nun. Wine Bottle Augmented Reality with the Walking Dead and The Last Wine...
by Jessica Gilroy | Aug 31, 2018 | Uncategorized
Over the past six months the team here at Catalyst have had our first experiences of developing virtual reality content and experiences for the pharmaceutical industry. It’s been eye-opening, as we’ve discovered the many ways Pharma’s can use VR as a vehicle to share...